Graphic design is a career whose business is the design, programming and development of visual communications, typically created through industrial means and intended to communicate unique messages with a clear intent to particular social groups. This is the operation that enables distilled and synthesized thoughts, facts and values to be expressed graphically in terms of form and communication, social , political , economic, aesthetic and technological. Also known as visual communication design, because some associate the word figure only with the printing industry, and forget that visual messages are channeled across several media, not only print.Find expert advice about Graphic design history read here.
Given the massive and rapid growth in information exchange, the demand for graphic designers is greater than ever, especially due to the development of new technologies and the need to pay attention to human factors beyond the expertise of the engineers who are designing them.
Graphic design is commonly used in several classifications: advertising design, editorial design, corporate identity design , web design, packaging design, typographic design, signage design, multimedia design, among others.
The history of graphic design
The definition of the career of graphic design is very recent in what concerns its planning, its activities and objectives. Although there is no consensus on the exact date of the graphic design birth, there are some dating during the interwar period. Some recognize that the late nineteenth century continues to identify itself as such.
Paleolithic cave paintings and the emergence of written language in the third millennium BC have their roots in potentially unique visual communications purposes. C. But the variations in working methods and training required by the auxiliary sciences are such that the modern graphic designer can not be clearly identified with the prehistoric man, with the xylograph of the fifteenth century, or with the lithograph of 1890.
The plurality of opinion illustrates the fact that some see only those that emerge as a result of the implementation of an industrial production model as a tool of graphic design and all other graphic presentations, those visual representations that have been “projected” to address needs of various types: efficient symbolic ergonomic contextual, etc.
A page from Kells’ book: Folio 114, which includes the Tunc dicit illis with decorated text. An example of a Middle Age art and page layout.
For some, the Book of Kells-a handwritten Bible richly illustrated by Irish monks in the 9th century CE-is a very beautiful and early example of the concept of graphic design. It is a graphic demonstration of great artistic value, of high quality, and that even a model for learning to design exceeds the quality of many of the current editorial produces, and also from a functional point of view contemporary This graphic piece responds to all the needs posed by the team of people who created it, but others believe it would be a graphic design product.