Scuba Forum / General / October 2004
DEMA: The Beginning of The End?
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Randy F. Milak - 18 Oct 2004 19:49 GMT Just returned from Houston and the 2004 DEMA (Diving Equipment Marketing Association) Convention. In General, Houston was surprisingly great, however, DEMA was dry and somewhat boring IMHO. Attendance by both manufacturers and especially attendees was low, very low compared to past years. I'd guesstimate somewhere around 550 or so exhibitors, with nearly half of those being with, or of, the destination travel segment. Even the destination travel exhibitors where the "same old, same old" that read like a Rodales Scuba Diving Magazine... Cayman Islands this... Cayman Islands that... blah, blah, blah. Nothing cool, nothing new, and especially, nothing exotic with respect to dive travel in the least. If DEMA was any indication of dive travel destinations one would think that there are only 3 or so destinations in the world to dive etc..
With respect to equipment, unfortunately, it would appear that the largest name brands in the industry save a few, were absent as exhibitors along with countless other smaller and more symbiotically related product lines.
Why the big decline in attendance? Most likely location (primary reason) combined with some secondary inner DEMA minor politics that inevitably exist within any organization and are hard to avoid. Houston was obviously a bad choice for a convention/trade show of that nature. It would appear that attendees have/had little attraction to a destination like Houston. What does relate to in the bigger picture? Well, if attendance is low, why would a company like Scubapro for example, want to shell out in excess of a half million dollars to be an exhibitor at a poorly attended trade show? Cost to benefit ratio isn't there obviously.
On another negative note, less than a handful of new products and/or innovations for the coming year could be seen. On a more positive note however, DEMA keynote speakers were all decent to exceptional as usual, and the Awards banquet hosted by Leslie Neilson was marvelous. By the time the award was actually presented I was too toasted to remember who was being toasted in the first place! =;) Always a good sign of a quality banquet!
A word about Houston. I, like so many countless others, first thought Houston to be a piss poor choice for a dive convention/trade show. What I found however, was that the Hilton convention facilities themselves were first class, and can now see the appeal from the convention organizers point of view. The venue itself was superior and would rival some of the best in the world. The Hilton Hotel was of course nothing less than what one would expect of a Hilton. I for one don't mind spending the extra bucks to stay there and like to support and protect young Ms. Paris H's future inheritance. :)
Having never been to Houston, or Texas for that matter, I too was filled with a number of preconceptions about what a dive convention would be like in Texas. Silly me, I should have known better. For example, through various television and related media I suppose, I somehow had the preconceived notion that almost everyone in Texas wore huge 10 gallon hats, cowboy boots, and belt buckles the size of a gladiators shield; spoke with a Texans' drawl and where as generally inarticulate as George Bush; and drove around in redneck pickup trucks with gun racks in the back. To my surprise, what I found was Armani suits and Gucci belts; most people in Houston actually speak spanish not english yet what broken english there was, was still more articulate than GBs'; and more folks in Houston appear to drive Cadillacs over redneck pickups (although I believe the gun racks are factory installed in the caddies). My favorite places to visit in the Houston area were, 1)The now vacant Enron building(s), 2)The downtown Aquarium 3)The Houston Space Center and last but not least, Minute Maid park where a wonderful scalper sold us some phenomenal seats to watch the Astros kick the Cardinals butts. What fun! Houston is a great place filled with great people! Well, can't wait for Vegas next year... gonna be a hellava party I'm sure!
Safe diving my friends!
-- Randy F. Milak ~If you can't be careful, don't name it after me!~
Grumman-581 - 18 Oct 2004 20:09 GMT Well, ya' see ... they wouldn't want to be holding the convention in a place where the diving was good... Otherwise, people might go diving instead of to the convention... The best part about diving in Houston is that it is less than a 2 hour flight to Cozumel...
chilly - 18 Oct 2004 21:52 GMT > Well, ya' see ... they wouldn't want to be holding the convention in a place > where the diving was good... Otherwise, people might go diving instead of to > the convention... The best part about diving in Houston is that it is less > than a 2 hour flight to Cozumel... I was just going to say something like that. I thought Houston an excellent location for holding the convention . . not for diving during convention, but after. Houston is a prime gateway to many of the destinations that I like to dive.
I had intended to be there this year and leave from Houston to the Caribbean, but my plans recently changed.
Now, Vegas isn't very good for a gateway to a dive destination but it's a super fun location, so wanna bet, I'll be there next year?
Kimber - 19 Oct 2004 13:56 GMT > Now, Vegas isn't very good for a gateway to a dive destination but it's a > super fun location, so wanna bet, I'll be there next year? I think there will be a lot more people there next year...
Buy you a drink!
Kimber
Laser - 19 Oct 2004 00:37 GMT >Well, ya' see ... they wouldn't want to be holding the convention in a place >where the diving was good... Otherwise, people might go diving instead of to >the convention... The best part about diving in Houston is that it is less >than a 2 hour flight to Cozumel... Ya, but someone spending travel money may want to get in a dive and attend the show in one trip. My local show, Our World Underwater in Chicago, might think about having it a bit later than April with an eye to those who might want to dive Lake Michigan while they are here for the show. Spending the $$ to go to a show vs. spending the money to go dive somewhere...might want to make it possible to do both.
Laser
Bruce - 19 Oct 2004 15:40 GMT >Ya, but someone spending travel money may want to get in a dive and >attend the show in one trip. >My local show, Our World Underwater in Chicago, might think about >having it a bit later than April with an eye to those who might want >to dive Lake Michigan while they are here for the show. Apparently you haven't heard. The Our World show is joining with the Chicagoland Outdoors Show this year to (hopefully) create more traffic. The show is in January as opposed to April in the past. Perhaps those spending the money would like to do a few ice dives. The show is scheduled January 12th thru 16th, 2005. It will be in the Donald E. Stephens Convention center in Rosemont again.
Laser - 20 Oct 2004 00:45 GMT >>Ya, but someone spending travel money may want to get in a dive and >>attend the show in one trip. [quoted text clipped - 8 lines] >show is scheduled January 12th thru 16th, 2005. It will be in the >Donald E. Stephens Convention center in Rosemont again. Figures.
A7WIENS - 18 Oct 2004 22:20 GMT I dunno Randy... agree with you on some points but not all.
I saw a decent showing of out of the way destinations like the Maldives, PnG, Thailand. Of course the typical islands are going to be there- they are in the dive business.
Attendence was down but it seemed to me that the missing people were the 'tire-kickers' and that those there to do business were present. Most of the companies I spoke with agreed with the stat of traffic off 40% but buyers off about 5%. Lots of people were even or slightly over last year's numbers.
Some of the big gear guys were missing- but there some decent products getting presented (pinnancle aquatics/tropical drysuit/camera stuff) and I agree about the seminars.
Why the decline in attendence?
IMHO you are 180 degrees off on this. I don't think it was the location, that maybe was what was said publicly but I think it was more ego and politics than the destination. Then once the larger people pulled out, several companies jumped on the band wagon to save money and CYA-
You are right Scubapro shouldn't be dropping 1/2 a million on the show- the should look at their headcount and size of the booth. Bet you a drink they are back next year with some kind of excuse about 'testing the waters' with a smaller booth and fewer people(and no doubt DEMA will roll over and jump through hoops to offer concessions too).
Houston ulimately proved to be a great destination. The show hall, and host hotel were nice (the hotel lobby bar had pretty good service and was a ton of fun). Air service was good, and the downtown area was full of fun bars and places to eat. I hope DEMA goes back- I liked it better than South Beach.
Vegas will be a great show- the only thing I don't like about it is- with so much to do you don't see nearly as many people. Houston kept everyone around the downtown area/lobby bar so lots of business got done after hours. In Vegas people head in so many different directions its like the show finishes and -poof- everyone vanishes.
My two cents- Drew
Fishbre396 - 19 Oct 2004 00:18 GMT >Why the decline in attendence? economic conditions (due to GW Bush) throughout the country!
Joe English - 19 Oct 2004 03:40 GMT >>Why the decline in attendence? > > economic conditions (due to GW Bush) throughout the country! When did the economy tank, Fishie?
Fishbre396 - 20 Oct 2004 03:25 GMT >When did the economy tank, Fishie? The day Bush was sworn in.
Dennis \(Icarus\) - 20 Oct 2004 03:47 GMT > >When did the economy tank, Fishie? > > The day Bush was sworn in. Wrong, as usual, Fishie.
Look back to June 1998, when El Reno started harrassing Microsoft. :-)
Dennis
Karl Denninger - 20 Oct 2004 04:45 GMT >> In article <387e7$41747ead$ce504822$2857@allthenewsgroups.com>, Joe >English [quoted text clipped - 9 lines] > >Dennis Actually, you might look to Ira Magaziner, who was well aware of the outrageously inflated claims of the entire Internet space (MCI/Worldcom anyone?) and yet the government - despite being in the business of insuring the legitimacy of the financial marketplace - ignored it.
The CLinton administration let the explosion of '00 happen, and they knew damn well it was going to happen long before it did.
--
 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
Dennis \(Icarus\) - 20 Oct 2004 06:03 GMT > >> In article <387e7$41747ead$ce504822$2857@allthenewsgroups.com>, Joe > >English [quoted text clipped - 17 lines] > The CLinton administration let the explosion of '00 happen, and they knew > damn well it was going to happen long before it did. Well, it was 1998 when my 401k started tanking - just now getting back to those levels.
:-) Dennis
> -- Karl Denninger - 20 Oct 2004 15:40 GMT >> Actually, you might look to Ira Magaziner, who was well aware of the >> outrageously inflated claims of the entire Internet space (MCI/Worldcom [quoted text clipped - 10 lines] > >Dennis And who was tech czar in '98? Magaziner.
BTW, I sold my ISP in '98. Guess why? Yep - the rampant fraud in the industry. We were one of the very few that had black ink on the bottom of the balance sheet - a CASH balance sheet, with no games possible (its tough to game cash in the bank.)
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 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
Joe English - 20 Oct 2004 12:16 GMT >>>In article <387e7$41747ead$ce504822$2857@allthenewsgroups.com>, Joe >> [quoted text clipped - 21 lines] > > -- The rapid growth in the Stock Market also played a big hand, stocks were overvalued, the ridiculous IPOs (Red Hat and other Linux's cpme to mind) it was a self feeding frenzy. When it came to an end it all came crashing down.
Karl Denninger - 20 Oct 2004 15:41 GMT >> Actually, you might look to Ira Magaziner, who was well aware of the >> outrageously inflated claims of the entire Internet space (MCI/Worldcom [quoted text clipped - 10 lines] > it was a self feeding frenzy. When it came to an end it all came >crashing down. Again, the cause of such outrageous "growth" and "overvaluation" were the false (and knowing so) claims that the administration was well aware of and didn't give a good damn about - the explosion wasn't going to happen while Clinton was still President.
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 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
Joe English - 20 Oct 2004 19:05 GMT >>>Actually, you might look to Ira Magaziner, who was well aware of the >>>outrageously inflated claims of the entire Internet space (MCI/Worldcom [quoted text clipped - 17 lines] > > -- If by explosion you mean the collapse or correction of the stock market it did happen on Clinton's watch.
Karl Denninger - 20 Oct 2004 20:35 GMT >>>>Actually, you might look to Ira Magaziner, who was well aware of the >>>>outrageously inflated claims of the entire Internet space (MCI/Worldcom [quoted text clipped - 18 lines] >If by explosion you mean the collapse or correction of the stock market >it did happen on Clinton's watch. Yeah, he was off by a few months.
Most people didn't notice until after the elections though.....
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 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
Joe English - 20 Oct 2004 12:13 GMT Dennis (Icarus) wrote:
>>In article <387e7$41747ead$ce504822$2857@allthenewsgroups.com>, Joe > [quoted text clipped - 11 lines] > > Dennis I stated March 2000 in an earlier post, the harassment of Microsoft, (IMHO) started the ball rolling. My guess is that Bill Gates wasn't going to let the politicians tell him how to spend his money. He didn't want to give his billions to political movements, instead chose to give to charities and other worthwhile causes.
Joe English - 20 Oct 2004 12:10 GMT >>When did the economy tank, Fishie? > > The day Bush was sworn in. as usual you are wrong, the stock market started to tank in March of 2000. Not only was Bush not in office, it was 7.5 months before he was elected. Knd of tough to blame Bushie. They were caused by decisions, programs, and indecisions put in place during the Clinton/Gore occupancy of the White House.
Fishbre396 - 19 Oct 2004 00:18 GMT >Just returned from Houston and the 2004 DEMA (Diving Equipment Marketing >Association) Convention. In General, Houston was surprisingly great, [quoted text clipped - 5 lines] >or >of, the destination travel segment. my guess would be that the low attendance, by both manufacturers and others is due to the depressed economy - thank you GW Bush!!! Four more years???!!! Don't think anyone could take much more . . .!
Joe English - 19 Oct 2004 03:40 GMT >>Just returned from Houston and the 2004 DEMA (Diving Equipment Marketing >>Association) Convention. In General, Houston was surprisingly great, [quoted text clipped - 9 lines] > due to the depressed economy - thank you GW Bush!!! Four more years???!!! > Don't think anyone could take much more . . .! When did the economy tank, Fishie?
Brian Nadwidny - 19 Oct 2004 05:57 GMT > Just returned from Houston and the 2004 DEMA (Diving Equipment Marketing > Association) Convention. In General, Houston was surprisingly great, however, [quoted text clipped - 7 lines] > DEMA was any indication of dive travel destinations one would think that there are > only 3 or so destinations in the world to dive etc..snip I'm guessing that some of the reasons for falling attendance are primarily due to a couple of things. Firstly that there really isn't anything new out there. Sure there is the usual parade of wacky fins but overall how many evolutions can a BC or reg go through until it's all been done over and over and over...
Secondly and maybe more importantly is that the internet is making a tradeshow like DEMA obsolete. The information is so readily available online that spending money on attending the show is not necessary, especially for the overseas people.
Vegas should get better crowds because it's Vegas, but I'm guessing that the DEMA show, if it survives at all, will be a shadow of itself in the next few years. Too bad. I've been to a couple and I thought they were a lot of fun.
Brian Edmonton, Alberta www.mossmanscuba.com
Karl Denninger - 19 Oct 2004 06:33 GMT >> Just returned from Houston and the 2004 DEMA (Diving Equipment >Marketing [quoted text clipped - 35 lines] >Edmonton, Alberta >www.mossmanscuba.com The Internet is making the LDS obsolete - and its about damn time.
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 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
Grumman-581 - 19 Oct 2004 08:44 GMT > The Internet is making the LDS obsolete - and its about damn time. Hmmm... Although I can get just about everything I need for diving via the net, I've yet to figure out a way for them to email me an air fill... If compressors were able to come down in price to about the same price as the home / shop air compressors for air tools, having to have your own air compressor wouldn't be that big of a deal... For less than the cost of a 3000 psi compressor, I could create a cascade fill station for mixing my own gas and just buy the large tanks of gas from the local gas supplier... The problem is that most of the gases that you buy don't come in tanks greater than 3000 psi... I seem to remember my O2 tanks only being filled to around 2000-2200 psi...
Scott - 19 Oct 2004 11:44 GMT > > The Internet is making the LDS obsolete - and its about damn time. > [quoted text clipped - 8 lines] > than 3000 psi... I seem to remember my O2 tanks only being filled to around > 2000-2200 psi... Air fills was one of the reasons for creating/joining a SCUBA club.
Karl Denninger - 19 Oct 2004 14:09 GMT >> The Internet is making the LDS obsolete - and its about damn time. > [quoted text clipped - 8 lines] >than 3000 psi... I seem to remember my O2 tanks only being filled to around >2000-2200 psi... How often do you (and a few friends) dive?
Oh, by the way, what's wrong with a "gas shop"? There are several of them out there (Fill Express comes to mind) which primarily sell (at a profit) gas.
If you dive frequently, you and a couple of friends can easily afford a small compressor, and in a couple of years it will pay for itself.
I've already paid for mine, and it only fills my tanks - but I do dive a lot.
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 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
Grumman-581 - 19 Oct 2004 21:53 GMT > How often do you (and a few friends) dive? Great if you dive with a club, but if you are a solo diver, not so great... Great if you have local diving that is an option... Not so great if you need to drive a significant distance to get to the dive site... Unless it is one of the portable engine powered pumps, but I suspect they're kind of a pain to have to lug around... Then again, lugging around an entire cascade system is rather inconvenint also...
> Oh, by the way, what's wrong with a "gas shop"? There are several of them > out there (Fill Express comes to mind) which primarily sell (at a profit) gas. But can a company really stay in business just selling air in a location that doesn't have the amount of diving that you see in the SoFl market in which Fill Express is situated? From their website, I see that they also sell equipment and training in addition to renting gear, so one has to assume that selling just gas is not necessarily profitable enough to base the entire business upon...
Karl Denninger - 20 Oct 2004 17:58 GMT >> How often do you (and a few friends) dive? > >Great if you dive with a club, but if you are a solo diver, not so great... So make some friends who dive, or dive more.
>Great if you have local diving that is an option... Not so great if you need >to drive a significant distance to get to the dive site... Unless it is one >of the portable engine powered pumps, but I suspect they're kind of a pain >to have to lug around... Then again, lugging around an entire cascade system >is rather inconvenint also... I drive a significant distance to get to many dive sites, and bring my own tanks with me - full. Want to do more than one dive? Bring more than one (set of) tanks! Want to make more dives than this allows reasonably? Bring a compressor and generator in a trailer (there are lots of folks who do this in the N. Florida scene for caves, but most omit the compressor since near the caves there typcially are decent "per cubic foot" sources for gas)
>> Oh, by the way, what's wrong with a "gas shop"? There are several of them >> out there (Fill Express comes to mind) which primarily sell (at a profit) [quoted text clipped - 6 lines] >assume that selling just gas is not necessarily profitable enough to base >the entire business upon... Sure.
I've posted an analysis of the cost of gas before.
--
 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
mike gray - 20 Oct 2004 18:05 GMT > But can a company really stay in business just selling air in a location > that doesn't have the amount of diving that you see in the SoFl market in > which Fill Express is situated? From their website, I see that they also > sell equipment and training in addition to renting gear, so one has to > assume that selling just gas is not necessarily profitable enough to base > the entire business upon... Selling just fills does require a high volume of regular divers. Like SoFla.
And Fill Express does sell other than fills, but with the same enthusiasm and significance as Publix sells motor oil.
Thus far, their biz is fills. Whether that is a profitable business model remains to be seen. My guess is that the biggest problem is attracting divers that live more than a few miles from the shop. All the local divers I know get their fills in their own neighborhood.
Karl Denninger - 20 Oct 2004 18:14 GMT >> But can a company really stay in business just selling air in a location >> that doesn't have the amount of diving that you see in the SoFl market in [quoted text clipped - 12 lines] >attracting divers that live more than a few miles from the shop. All the >local divers I know get their fills in their own neighborhood. Fill Express modelled itself after Rennakers - Bill is not the only store available (EE comes to mind) but there's no contest as to who pumps the most gas.
While Bill sells other things, gas is why you go there, and damn near everyone in cave country does. Besides the gas, you get an honest businessman and a genuine nice guy on top of it.
The typical LDS model is 180 degrees out of phase with Bill's outfit - which is why they're dying, and Bill is thriving.
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 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
Randy F. Milak - 19 Oct 2004 15:04 GMT > The Internet is making the LDS obsolete - and its about damn time. ============================================================= SEND TO: Some God Forsaken HMO 99.9% Under Covered Lane CHICAGO, IL USA 12345 ESTIMATE FOR SURGICAL INTERVENTION FOR PATIENT: Karl Denninger
Procedure Amount ----------- -------- Dislodge Head From a.s........................$198,245.23 Lobotomy (sm job).............................$ 0.12 Vasectomy (help the gene pool)................$ 1.25
This Material Printed On Recycled Electrons No Trees Have Been Harmed For This Purpose ===============================================================
-- Randy F. Milak ~Aliens zapped him with a stupidity ray -- twice!~
Karl Denninger - 20 Oct 2004 00:37 GMT Poor Randy.
Can't respond to the substance of the matter, so he turns to ad-hominen attacks.
Not that I'm surprised - your livelihood endangered there Randy?
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 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
>> The Internet is making the LDS obsolete - and its about damn time. > [quoted text clipped - 19 lines] >Randy F. Milak >~Aliens zapped him with a stupidity ray -- twice!~ Randy F. Milak - 20 Oct 2004 16:03 GMT > Poor Randy. Not poor Randy, more like poor Karl. I can afford to shop anywhere on the planet unlike some who appear forced to make their purchases from the grey market discount netters.
> Can't respond to the substance of the matter, so he turns to > ad-hominen attacks. Substance? You jest of course? Nevertheless, I'll give you the editorial substance you ask for Karl. What I read however, is a bitter consumer venting in black and white, a whole lotta BAD, on a whole lotta GOOD people who are VITAL to the recreational dive industry. Mr. Karl, self proclaimed man of morality states, "The Internet is making the LDS obsolete - and its about damn time."? Where's _your_ substantiation?
Further, you somehow suggest you're taking the high ground, wishing all those folks go out of business and/or bankrupt? What did they all do to you to make you so bitter? Did some dive store instructor screw your daughter so you take your revenge here in usenet? They've support groups for that sort of thing now Karl...seek them out perhaps.
> Not that I'm surprised - your livelihood endangered there Randy? Hardly. Occupational hobby at best. On the other hand, I know a great many folks who do make their living from a "brick n' mortal" LDS retail standpoint et.al.. These folks are in fact the foundational driving force to promoting and shaping the recreational dive industry - not the internet.
FYI, the internet is simply a tool. There are retailers like leisurepro.com that are 100% internet sales based, and sell almost exclusively gray market "hard goods" while collecting nearly zero state taxes [albeit that is guaranteed to change] and do nothing to promote diving, diving safety, continuing education, environmental issues etc. They are simply a gray market discount retailer. My position has always been that if one can't afford to dive, then the solution is not "discount", the solution is, don't dive. Very simple. If you can't afford to do it properly, don't do it -- scuba is a "risk" activity unlike tennis. Those looking for "discount" diver training and the like, should take up golf, with there "discount" clubs or some equally benign activity and keep their heads far above the water.
Then there are retailers like scubatoys.com who do both walk in front shop sales, service and training as well as internet retail. Scubatoys.com however also fills cylinders, conducts dive trips, promotes local diving and dive travel as well as environmental awareness through direct participation, cleanups and so on and so forth. For many folks in a regional California area, scubatoys.com IS their LDS.
Then there are the LDS retailers who do not wish to conduct, or are not able to conduct Internet sales, but do offer in store, front shop sales, service, training, cylinder fills, conduct dive trips, promote local diving and dive travel as well as environmental awareness through direct participation, cleanups and so on and so forth and do in fact collect state and local taxes that help benefit their local schools, roads etc..
Each of the latter are all retailers, and 2 out of 3 are in fact the LDS -- different business models, but all retailers. Some retailers excel and promote the diving industry in a positive way, some do nothing but offer gray market discount shopping. So be it.
As can be seen, some retailers are using the internet tool as an avenue for equipment sales only, while other retailers offer the best of both worlds including some who even offer online diving course academics for your convenience. However, internet shopping unto itself is suffering a credibility problem, and internet sales unto themselves do nothing to promote diving, cannot fill your cylinder, fix your unexpected equipment problem Friday afternoon before your big weekend dive trip, do little to nothing to promote and participate in environmental awareness, nor help the local state/provincal tax situation. I hate taxes as much as the next guy, but the reality is, if the retail segment isn't bringing in the retail sales tax dough, politicians are not likely to stop spending, they'll just get it some other way, like increased income taxes. Further, internet sales are never going to train and/or dive with your loved ones and/or look out for their safety etc.. The internet is hardly making the LDS obsolete.
Certainly an updated business model of the LDS is in fact emerging due in large part to the internet. It's a wonderful thing. Those who adapt stand to profit, those who don't are adiosed. So be it. What Karl suggests however, is the entire elimination of the LDS. What a total lack of foresight. What could possibly be gained for the diver or the dive industry as a whole by such a thing?
Consider that right now, the number one driving force to certifying new divers is the LDS. New divers of course equate to new consumers spending newly found money to the diving market. According to PADI stats, independent instructors amount to dittley squat worth of new certs compared to those generated through brick n' mortal walk in retail establishments. Further, ask a destination travel company like Blackbeards out of Florida, who and/or what generates 80+% of their business... it's not the skin diving magazine ad, it's the LDS promoting dive travel and organizing trips, to which Blackbeards enjoys a huge repeat customer base from it... get rid of the LDS and companies like Blackbeards can kiss their a.s as they know it, good-bye. And those are just some of the tips of the iceberg... -- Randy F. Milak ~It is morally wrong to allow suckers to keep their money?~
Karl Denninger - 20 Oct 2004 18:12 GMT >> Poor Randy. > > Not poor Randy, more like poor Karl. I can afford to shop anywhere on >the planet >unlike some who appear forced to make their purchases from the grey market >discount netters. Forced?
And what's wrong with a discount? Oh that's right - you have a RIGHT to pick my pocket? I don't think so.
>> Can't respond to the substance of the matter, so he turns to >> ad-hominen attacks. [quoted text clipped - 5 lines] >VITAL to >the recreational dive industry. More ad-hominen.
However, there is nothing "vital" to the recreational diving industry about the current incantation of the LDS.
Let's list the sins:
1. Price fixing. Illegal, 'ya know. So let's figure out how to dodge the laws. Yeah, you can do that, but does this change what you're doing?
If I can figure out how to discriminate in employment, and get away with it, even though what I'm doing is supposed to be prohibited (I've just found a loophole) is that ok?
I argue that it is not. You argue that it is.
2. I argue that morally corrupt people are, and that once we've established what you are, there is no longer any reason for me to trust you IN ANY WAY.
If you'll violate the intent of the law, because you can find a way to get around it by hook or crook, then why should I trust your gas? Your reg rebuild? Your class?
I should not, in fact, trust any of the above.
You've already proven you're not trustworthy.
>Further, you somehow suggest you're taking the high ground, wishing all those >folks go out of business and/or bankrupt? On the contrary, I suggest that those folks stop engaging in practices that are supposed to be illegal.
Then they can claim to be moral and ethical people, and I have a reason to trust them with my life, since I kinda have to do that to use them for fills or service on my gear, not to mention instruction.
>What did they all do to you >to make you >so bitter? Did some dive store instructor screw your daughter so you take your >revenge here in usenet? They've support groups for that sort of thing now >Karl...seek them out perhaps. More ad-hominen. I thought you said you were going to speak to substance?
Looks like less than 10% of your debate will focus on substance - the rest is name-calling.
>> Not that I'm surprised - your livelihood endangered there Randy? > >Hardly. Occupational hobby at best. Ok, so you do make money from this. Thanks for admitting it.
I, on the other hand, make nothing from any part of the dive business. Nor do I have any intent to change in that regard.
>On the other hand, I know a great many >folks who do make their living from a "brick n' mortal" LDS retail standpoint >et.al.. These folks are in fact the foundational driving force to promoting and >shaping the recreational dive industry - not the internet. Nonsense.
These very same industry folks are the ones who wish to remove ALL personal responsibility from diving, ALL intelligence from the diver, and replace it ALL with a bunch of plastic cards - for a price.
Further, they're far more interested in THIS method of "solution" to problems THEY CREATED rather than fixing the real problems, which can be done quite easily - it WAS DONE in the hunting world with a thing called the "Sportsman Act".
Funny, that the "diving industry" has completely overlooked this.
Why?
There's no money in it.
>If you can't >afford to >do it properly, don't do it -- scuba is a "risk" activity unlike tennis. I would hazard a guess that the way I've gone about this is more expensive than just sucking up at some dive shop.
The problem with the shop, Randy, is not the price. Its that they're proven liars and thus I do not trust them with my life, leaving me no altenrative but to give them the finger because I refuse to die as a consequence of THEIR stupidity.
>What Karl suggests however, is >the entire >elimination of the LDS. What a total lack of foresight. What could possibly be >gained for the diver or the dive industry as a whole by such a thing? Plenty.
People would take personal responsibility for their diving, instead of being extorted to buy useless plastic cards that mean nothing other than that the guy with the largest collection has spent the most money.
Before you say its otherwise, I will remind you that I have personally witnessed a PADI IT - with a whole stack of cards - parading a class of OW <STUDENTS> 300' back into a hard overhead at in excess of 100' - and HE swam no better than the students did!
THAT is what the current "industry" promotes. Here, do this, buy a card, do that, buy a card, do this other thing, buy a card, and oh by the way, here's a cylinder full of something. I think its air, but hell, it might have CO in it - or toluene. So solly, so sad if you croak down there - but damn it, buy this card. Gimme that $400!
> Consider that right now, the number one driving force to certifying new >divers is [quoted text clipped - 10 lines] >a.s as they know it, good-bye. And those are just some of the tips of the >iceberg... Good.
If you want to dive, you should be able to.
If you're willing to take responsibility for your own life, you should be able to dive. And get the parts for your gear, just as I can buy brake parts for my truck. And buy gas, from people who are not lying about their motivations and who are not skirting the law - lying to me about being in complience with not only the letter but the intent of said laws.
The "old school" LDS model is bankrupt and corrupt.
Sorry, Randy, but that's how it is.
Now you'll have to excuse me so I can go analyze the fills I did this morning.
--
 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
Pete S. - 19 Oct 2004 08:52 GMT >Secondly and maybe more importantly is that the internet is making a >tradeshow like DEMA obsolete. The information is so readily available >online that spending money on attending the show is not necessary, >especially for the overseas people. And here are many places that people can go to that are more friendly than US immigration queues at any US airport.
We were going to run a trip to Florida to do some deep wreck diving. You'll be glad to know that we found other places (countrys) more welcoming.
Pete S.
Scott - 19 Oct 2004 11:46 GMT > And here are many places that people can go to that are more friendly > than US immigration queues at any US airport. > > We were going to run a trip to Florida to do some deep wreck diving. > You'll be glad to know that we found other places (countrys) more > welcoming. Good!
Stay the f.ck out, and keep your politics to yourself as well, a.shole.
Pete S. - 19 Oct 2004 13:15 GMT >> And here are many places that people can go to that are more friendly >> than US immigration queues at any US airport. [quoted text clipped - 6 lines] > >Stay the f.ck out, and keep your politics to yourself as well, a.shole. So you are happy that you present an unwelcoming face to the world.
Tourist money is going elsewhere......
Pete S.
Scott - 19 Oct 2004 13:31 GMT > So you are happy that you present an unwelcoming face to the world. It doesnt matter to you, troll, what I think, your only point is to take the cheap shots from the cheap seats.
> Tourist money is going elsewhere...... So what?
Karl Denninger - 19 Oct 2004 14:11 GMT >>> And here are many places that people can go to that are more friendly >>> than US immigration queues at any US airport. [quoted text clipped - 12 lines] > >Pete S. So are the terrorists.
Maybe you're one of them.
Works for me.
--
 Signature Karl Denninger (karl@denninger.net) Internet Consultant & Kids Rights Activist http://www.denninger.net My home on the net - links to everything I do! http://scubaforum.org Your UNCENSORED place to talk about DIVING! http://www.spamcuda.net SPAM FREE mailboxes - FREE FOR A LIMITED TIME! http://genesis3.blogspot.com Musings Of A Sentient Mind
Popeye NCAT3 - 19 Oct 2004 22:28 GMT >From: Pete S.
>So you are happy that you present an unwelcoming face to the world. > >Tourist money is going elsewhere...... I'd worry about your own economy if I was you, it's been tanking since we bailed you out in WW1.
Ours, obviously, is doing just fine.
Popeye You have to know, not fear, that some day you are going to die. Until you know this and embrace it, you are useless. Tyler Durden
Pete S. - 20 Oct 2004 08:33 GMT >> And here are many places that people can go to that are more friendly >> than US immigration queues at any US airport. [quoted text clipped - 6 lines] > >Stay the f.ck out, and keep your politics to yourself as well, a.shole. How are the Flu jabs going....
Pete S.
Scott - 20 Oct 2004 09:27 GMT > >Good! > > > >Stay the f.ck out, and keep your politics to yourself as well, a.shole. > > > How are the Flu jabs going.... Man, you really are a desperate, whiny little bitch, aren't you?
S' matter, and American knock up your wife?
Popeye NCAT3 - 20 Oct 2004 10:35 GMT >From: "Scott" pugetsounddiver@geemail.com >Date: 10/20/2004 4:27 AM Eastern Daylight Time [quoted text clipped - 9 lines] > >S' matter, and American knock up your wife? Mother... Popeye You have to know, not fear, that some day you are going to die. Until you know this and embrace it, you are useless. Tyler Durden
Popeye NCAT3 - 19 Oct 2004 22:26 GMT >From: Pete S.
>We were going to run a trip to Florida to do some deep wreck diving. >You'll be glad to know that we found other places (countrys) more >welcoming. Good.
Keep the f.ck out. Popeye You have to know, not fear, that some day you are going to die. Until you know this and embrace it, you are useless. Tyler Durden
Ken Kurtis - 19 Oct 2004 07:42 GMT Randy asked: "Why the big decline in attendance?"
Personally, I think it all revolves around DEMA moving the show a few years back from January to October.
First of all, you won't find many retialers or travel people who aren't still busy in October. Diving season is still going strong for many people and it's that much harder to get away.
Secondly, the nice thing about having the show in January (other than that it's a slow month for just about everyone so it's easiesr to get away) is that by having it at the beginning of the year, there's a psychological "fresh start" that's missing from an October show, which feels like something you're doing as the year winds down.
But perhaps most importantly, when the switch was made from January to October, DEMA skipped a show going 18 months between shows. And suddenly many people said, "Maybe we don't need this after all." That's when you saw mfgs cutting back on their participation and retailer attendance starting to drop.
Although I still think moving the show back to January would be beneficial, I also think DEMA shot themsevles in the foot with the sked change because they showed people that we can survive just fine without the show.
Ken Kurtis NAUI Instr. #5936 Co-owner, Reef Seekers Dive Co. Beverly Hills, CA
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